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The world's maddest battles usually earn a brief sobriquet: Red vs. Blue, Holyfield-Tyson, Lingerie Bowl. Although the battle we'll describe today isn't finished, the clash of HUMMER vs. Any Decent Off-roader - especially HUMMER vs. Jeep - has made so much noise on Autoblog alone that we decided it was time to investigate. Not having a Jeep at our disposal, we pitted an H2 against the Toyota Landcruiser on three trails in the California desert to find out if either of them had any quit - or if they'd keep going but complain about it. Follow the jump for the answer we came up with, and check out the gallery of off-road shenanigans below.

Click above for a hi-res gallery of the H2 "Black Chrome" Edition

HUMMER is having a bad year. Year-to-date sales are down 43% versus '07, and last month saw the iconic off-road nameplate take a 61% drop compared to July '07. High fuel prices have massacred truck and SUV sales in general, and HUMMER is simply reeling. GM threw the brand's future under the bus into limbo back in June when it announced a strategic review was underway, and the latest round of news has a sketchy Russian billionaire sniffing around, looking to acquire the marque. Happy times.

In Dallas, a businessman has spent half a million dollars to install nine pumps that dispense E85, E10, and biodiesel. The catch: the businessman is a HUMMER dealer, and the pumps are next to his dealership. The station is called Classic Clean Fuels, and it is intended to make a statement for next year's H2 and H2 SUT, which will be the first production models to be Flex-fuel capable.

HUMMER's image has always been one of excessive excess. While much of that portrayal is due to GM's own marketing, the people who purchase the imposing 'utes - be they high-profile celebs or well-to-do suburbanites - have done more to define the brand than GM's marketing boffins ever could. But the General wants to change all that.