ken block

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Ken Block and his Monster World Rally Team seem to really get it. If you're going to show us a seven minute infomercial, it's best to sell product and perform astonishing feats of drift at the same time. Block's annual drifting extravaganza has quickly become one of the few must-see videos on the Internets, with nearly 14 million viewers tuning in to absorb Gymkhana II.

Ken Block's inaugural outing in his new Ford Fiesta Rally car took place on Thursday ahead of today's opening of the Sno*Drift Rally America Series, and the crew at Monster have released some footage of Block's maiden run.

We know, it's going to be weird watching Ken Block rally in a Ford Fiesta. We're so used to watching him ply his craft in a Subaru Impreza WRX STI. Gymkhana and Subaru became synonymous thanks to Ken. After the announcement earlier this month that Block was dropping Subaru for Ford this season, as well as competing on the big stage of WRC for the first time, we knew the day would come when we meet Ken's new ride for the first time, and that day is today.

You know Ken Block as the star of those Gymkhana videos, which have made this corn-fed American rally driver an internet celebrity on YouTube. Usually seen whipping his trademark Subaru WRX STi around an abandoned airport and through empty hangars, Block makes the difficult task of rally driving look downright easy. From now on, however, you'll be seeing him do his thing in a Ford rather than a Subaru.

Sebastien Loeb went to Argentina and did some dancing that wasn't the tango. The WRC champion performed a demonstration with his Citroen rally car that was reminiscent of gymkhana. Although it's a little repetitive and nowhere near as mind-blowing as this other guy's gymkhana session, it is clear that Seb knows his way around the barriers and over the jumps. Follow the jump to check out the vid.

The Rebel Alliance vehicle seen in above was apparently spotted at Guardsman Pass in Utah: a Subaru Impreza WRX rolling on a mighty set of treads wearing Ken Block's number and sponsorship paintjob. We have no idea how, why, or where he acquired such a vehicle, but we do know this much: Ken Block gets to have a lot more fun than the rest of us. Follow the jump to watch the vid.